Natalia Ferrari
Natalia Ferrari
Marketing Assistant at IDENTICx. Teacher and freelance writer with a passion for books.
Wrote 6 posts
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EMMS 2013 Spain
If you are passionate about Marketing and you are in Spain this October , don’t miss EMMS 2013 : the international Online Marketing event where the main representatives of the sector will offer a series of conferences at full speed.
And do you want to know the best part? It’s totally free and certificates are given out! Find out what topics will be covered and who the speakers will be in the following post.
How to measure objectives in Online Marketing?
In this talk, Killian Barrera , CEO and Co-founder of Welovroi , will explain how important it is singapore data to define clear objectives within your Online Marketing strategy and what are the main points that you should take into account when writing them.
Killian will also teach you how to calculate the ROI of your campaigns and but what’s really key is identify other key performance indicators (KPIs) so that you don’t miss a single piece of data when evaluating your results . Whether you’re a small, medium or large company: get ready to have everything calculated!
The New Digital Society
Chapters and even entire books have been devoted to analyzing this new society in which access to the Internet and information is just a click away. The consumer’s purchasing decision process no longer takes place solely offline, but also occurs within search engines and virtual communities .
In this scenario, it is worth considering: how does digital change impact business models? Pablo Hidalgo and José Castro, Founding Partners and Technical Directors at Innopro, will be in charge of telling you about it.
Email Marketing for your Business Strategy
Did you know that Email Marketing as a strategy consists of much more than knowing how to send a campaign? During this conference, Alejandro Aguilera , Business Development at Making Sense , will teach you how to create promotional and informative campaigns.