Closely track your marketing performance
Even after finalizing your digital marketing strategy and planning its deployment, your efforts will be in vain if you don’t track and analyze its performance.
One campaign is not enough to promote your business, so it’s important to continually research what works and what doesn’t.
By doing this, you can invest more lithuania phone number library in a certain aspect of your advertising campaign and abandon those strategies that are not bringing much return.
For example, if you are using QR codes in your digital marketing campaigns, it is important to track the usage of QR codes with QR code analytics so you will know which parts of your campaigns are performing well.
Use digital marketing tools
To perform well at anything, you need the best tools for the job. When it comes to digital marketing, the best tools are those that make the virtual conduct effective digital marketing part of your business more efficient and effective.
One very common but effective tool is video. According to a 2023 survey by Wistia, product videos accounted for 44% of respondents’ video viewing time. 43% of all video viewing was created that year.
With platforms like YouTube and TikTok, creating videos should be part of any business owner’s digital marketing strategy.
Another digital marketing tool you can use is QR codes.
They are a type of barcode that uses pixels instead of lines. This technology connects your customers to the digital side of your business, which should include your website and social media.
What makes QR codes a great tool is canada cell numbers their effectiveness in lead generation and conversions. Several examples of digital marketing strategies utilize this tool because it is a convenient way to interact with your customers.
When a person sees a QR code on your ad, they just need to scan it with their smartphone to see what you are promoting.
Other types of digital marketing tools include:
- Content creation and management tools
- Social Media Management Tools
- Project Management Tools
- Customer Relationship Management (CRM) System
- Marketing Automation Tools
